Rossclair + Woods is a boutique specializing in comfortably stylish baby and toddler apparel, and pet accessories. All items are meticulously handmade in Canada.
I designed the wordmark to reflect the nature of the brand, and appeal to an upscale shopper. A preppy yet casual, classic aesthetic was achieved through the combined use of sans-serif and serif typography. The black and white palette acts as a neutral compliment to any seasonal textile. I created business cards, hang tags, brand labels, and print collateral, as well as product and lifestyle photography for the brand.